North Brunswick Magazine

| Leland, NC
Chip Hunnicutt: developer, Trophy Score.
By Hilary Brady


It came to him as he was standing in a bitter-cold North Dakota garage. Leland resident Chip Hunnicutt and his buddies stood gazing at the prize deer from their just completed hunting expedition, wondering how the recent harvest would stand up to the professionals.

“It occurred to me that, although we knew what a score was, we didn’t know how to calculate it,” explains Chip.

“There wasn’t an easy way for a regular guy to score his trophy, to see how it compared to other records.”

So in December of 2009, Trophy Score was born. Trophy Score is an iPhone application that answers two critical questions: How do I score an animal, and how does that trophy compare to others? Available for purchase and download through the iPhone itself or iTunes for $2.99, Trophy Score is the number one rated big-game scoring app, and it’s the only one approved by the three major hunting organizations.

Assume that you are on a hunting expedition. You score a great trophy. You pull out your iPhone, open Trophy Score, choose the hunting method used, select from one of the 36 species in the database and walk through the steps of entering measurements of your game, even entering a picture of your win. Your score is automatically uploaded to www.anchorpointoutdoors.com, an online database of scores from around the world, also developed by Chip. Scores are then searchable by a variety of criteria, from location to the hunter’s name.

“My goal was to provide the average hunter with a way to share and compare his trophies,” explains Chip. “Not everyone will set a world record, but now they can at least see how they measure up against the other hunters.”

And with Trophy Score selling well on a worldwide basis, from the United States, Canada and Mexico to Australia, Italy and Great Britain, it appears that it has made many a hunter happy.

Chip is introducing a new Trophy Score this spring: Fishing! For more information about Trophy Score visit anchorpointoutdoors.com.

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